Session Description: There has been a lot of buzz about Web 2.0 over the past few years and many libraries have devoted significant staff time towards implementing 2.0 technologies. One look at the number of abandoned library blogs, wikis and MySpace profiles tells us that successful implementation of Web 2.0 technologies requires more than simply installing software. Most libraries are not currently structured to successfully embrace Web 2.0, which requires rapid user-centered change, experimentation and radical trust. Farkas will discuss what organizations need to do to position themselves to take advantage of the 2.0 technologies out there in ways that will ensure successful implementation. Practical tips will be offered, illustrated with examples from libraries that are already on the road to 2.0 through their innovative practices and services.
Presenter: Meredith Farkas, Norwich University
Friday, March 13th at 9:00 – 10:00 a.m. PDT (10:00 a.m. – 11:00 a.m. MDT; 11:00 a.m. – noon CDT; noon – 1:00 p.m. EDT)
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Enjoyed this presentation. As a ‘Technology Trailblazer’ I am wholeheartedly for encouraging 360° input and feedback to get the job done. Libraries are very relevant and incorporating and maintaining 2.0 tools (within reason) help the users remember this and ‘pass it on’. Their sharing the information (with ease) makes them: Library Marketeers.